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行业专家:微短剧不再是中国独有的现象Micro-dramas are no longer a China-only phenomenon: Industry expert

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Omdia的Maria Rua Aguete表示,微短剧正在向中国以外扩展,全球观众正通过手机接受短格式竖屏内容。

Maria Rua Aguete of Omdia says micro-dramas are expanding beyond China, as viewers around the world embrace short-form, vertical content on mobile phones.

她指出,虽然人工智能可以降低制作成本,但该行业仍面临版权以及如何大规模变现的问题。

She notes that while AI can lower production costs, the industry still faces questions over copyright and how to monetize at scale.

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