
本·阿弗莱克表示,他希望人工智能能够支持电影人和艺术家在创作过程中的工作。在周末于洛杉矶举行的彭博“屏幕时间”活动上,阿弗莱克表示,他公司的人工智能工具旨在帮助创作者更高效地工作,而不是让他们变得过时。阿弗莱克称,自他创立一家视觉特效公司后,他对人工智能的兴趣与日俱增,并能够利用自己的名人身份,近距离观察谷歌和OpenAI早期推出的成果。
Ben Affleck said he wants AI to support filmmakers and artists in the creative process. Speaking at the Bloomberg Screentime event in Los Angeles over the weekend, Affleck said his company's AI tools are meant to help creatives work more efficiently, not make them obsolete. Affleck said his interest in AI grew after he started a visual-effects company, and he was able to use his celebrity status to get a closer look at the early work coming out of Google and OpenAI.
“起初,我简直吓坏了。我给马特·达蒙打电话,跟他说:伙计,我们必须在未来几年里拍尽可能多的电影,因为我们已经‘完蛋’了,”阿弗莱克说。他表示,他开始思考如何以“合乎伦理的方式”利用人工智能,帮助人们制作电影,同时不将其他人拒之门外。他说,他的解决方案是创建自己的数据集,使技术能够与艺术家“紧密配合”。
"At first, I kind of had a heart attack. I called Matt Damon, and I was like, dude, we have to do as many movies in the next few years because we're finished," Affleck said. He said he began wondering how AI could be used "in an ethical way" to help people make movies without shutting others out. His solution, he said, was to create his own dataset so the technology could work "hand in glove" with artists.
因此,阿弗莱克表示,他“筹集了资金”,并花了八个月时间拍摄了大量素材,用于进一步训练现有的人工智能模型,以执行特定的电影制作任务。他说,人工智能模型首先从海量素材中学习基本概念,例如颜色。但要理解电影制作的细微之处,模型需要更多专业拍摄的素材。“为了获取这些信息,我担心大多数正在使用的模型都是基于我的同行——我认识的人——的作品进行训练的,这让我感到不安,”阿弗莱克说。
So, Affleck said he "raised the money" and spent eight months shooting a large collection of footage, which he used to further train existing AI models for specific filmmaking tasks. He said AI models first learn basic concepts, such as colors, from huge amounts of footage. But to understand the finer points of filmmaking, the models need more professionally shot material. "In order to obtain that information, I was concerned that most of the models being used had been trained on my peers' — people I know — work and I was uncomfortable with that," Affleck said.
“我认为,这并不是一种真正可行的商业模式。”相反,阿弗莱克表示,他的公司采用基于公开可用素材构建的开源模型,并将其训练用于电影制作工作。他说,电影人在工作过程中可以进一步用自己的作品来训练这些工具,从而保留其素材的专有性质以及由此产生的学习成果。阿弗莱克补充说,人工智能并非旨在“取代”或“淘汰”人类。“我不相信会出现‘只需输入文字就能制作出人们想看的电影’这种情况,”阿弗莱克说。
"I thought, that's not really a viable business." Instead, Affleck said, his company takes open models built on publicly available footage and trains them for cinematic work. Filmmakers can then further train the tools on their own productions as they work, retaining the proprietary nature of their footage and the learning that comes from it, he said. Affleck added that the AI is not meant to "replace people" nor "eliminate" them. "I don't believe that there will ever be 'Just type it in and make a movie that people want to see,'" Affleck said.
“但这一切努力的核心,都是为了做出合乎道德的事情——既不会让人们流离失所,又能让这些人以及整个世界从这项技术中受益。”7月,Netflix以5.87亿美元收购了阿弗莱克的公司InterPositive。阿弗莱克表示,他还在即将上映的电影《动物》中“用到了很多”这项人工智能工具,主要是在后期制作阶段,不过他拒绝具体说明使用方式。
"But the whole effort behind it was to do something ethical, to do something that did not displace people, but that allowed people in this economy and this world to benefit from this technology." In July, Netflix paid $587 million for Affleck's company, InterPositive. Affleck said he also used the AI tool "for lots of things" on his upcoming film, "Animals," mostly during post-production, though he declined to say exactly how.
《动物》计划于10月9日在Netflix上线。“我有点犹豫要不要指出这些工具具体是什么,甚至不愿多谈,因为在我们这个行业,我们试图营造一种真实的幻觉,对吧?”阿弗莱克将这一过程比作魔术师解释魔术的奥秘。人工智能在好莱坞仍然是一个极具争议的话题。包括詹姆斯·卡梅隆和马丁·斯科塞斯在内的一些知名人士支持将其用作创意工具,而吉尔莫·德尔·托罗和克里斯托弗·诺兰等人则对其可能对就业和艺术创作控制权带来的影响表示担忧。
"Animals" is set to be released on Netflix on October 9. "I'm a little bit hesitant to point out what they are or even talk about it because, like, in my business, we're trying to foster the illusion of reality, right?" Affleck said, comparing it to a magician explaining how a trick works. AI remains deeply divisive in Hollywood. Some figures, including James Cameron and Martin Scorsese, have supported its use as a creative tool, while others, such as Guillermo del Toro and Christopher Nolan, have questioned its potential impact on jobs and artistic control.