在广告周期间发布的一系列新产品表明，广告经济正迅速从销售注意力转向将消费者下一步想要的东西变现。为何重要：预算正迅速流向新平台，给传统出版商带来压力。
A slew of new products announced around Advertising Week show how quickly the ad economy is shifting from selling attention to monetizing what consumers want next. Why it matters: Budgets are rapidly moving to new platforms, putting pressure on traditional publishers.