
英国航空宣布将在其空客A380客机上打造据称是全球最大的商务舱区域,这凸显出各家航空公司正竞相适应不断增长的高端市场。
British Airways announced what it said will be the world’s biggest business class section on its Airbus A380s, underscoring how airlines are racing to adapt to a growing premium sector.
企业差旅放缓、疫情后对更大空间的渴望,以及年轻消费者在体验上的大手大脚,改变了航空业的经济格局:澳洲航空的一位高管去年12月表示,从伦敦出发的航班中,大约有70%的商务舱乘客是休闲旅客。
Slowing corporate travel, a post-pandemic desire for more space, and younger customers splurging on experiences have shifted airline economics: A Qantas executive said last December that around 70% of business class customers on flights from London were leisure travelers.
作为回应,各家航空公司增加了高端座位的数量。高端座位的单座收益约为经济舱的3.4倍,从而在燃油价格上涨侵蚀利润的时期提振了收益。《Simple Flying》写道:“航空业的高端领域……正在经历实质性的重大调整。”
Airlines, in response, have increased the number of premium seats, which generate around 3.4 times more per seat than economy ones, thereby boosting their bottom line at a time when higher fuel prices eat into profits. “The premium side of aviation is… going through a substantial overhaul,” Simple Flying wrote.
— 杰罗尼莫·冈萨雷斯 (Jeronimo Gonzalez)
— Jeronimo Gonzalez