
东京——柒和伊控股公司(Seven & i Holdings)正在加速其7-Eleven便利店业务的全球扩张。公司总裁兼首席执行官史蒂夫·戴克斯(Steve Dacus)周五表示,公司将进军欧洲市场,力争使其成为继日本、北美和亚洲之后的第四大增长支柱。
TOKYO -- Seven & i Holdings is accelerating the global expansion of its 7-Eleven convenience store business, with President and CEO Steve Dacus saying Friday that the company will push into Europe, seeking to make it a fourth pillar of growth, along with Japan, North America and Asia.
在经历因竞争激烈而退出印度市场后,这家7-Eleven品牌所有者的全球战略调整正处于一个充满挑战的时期。
The company's global strategy revamp comes at a challenging time for the owner of the 7-Eleven brand, following its exit from India in the face of fierce competition.
戴克斯与8月份出任美国子公司7-Eleven Inc.(SEI)首席执行官的毛里西奥·莱瓦(Mauricio Leyva)共同接受了《日本经济新闻》及其他媒体的采访。
Dacus and Mauricio Leyva, who became CEO of U.S. subsidiary 7-Eleven Inc. (SEI) in August, spoke in a joint interview with Nikkei and other media outlets.
在欧洲,7-Eleven的业务目前主要局限于北欧地区,在挪威和芬兰等国经营着约360家门店。戴克斯表示,由于公司在欧洲仅有数百家门店,该地区蕴藏着巨大的增长机会。
In Europe, 7-Eleven's presence is largely limited to the Nordic region, where it operates about 360 stores in countries such as Norway and Finland. Dacus said Europe offers growth opportunities as the company has only a few hundred stores there.
截至8月底,7-Eleven在全球19个国家和地区拥有约8.7万家门店。根据其至2030财年的中期战略,柒和伊计划在全球范围内投入约3.2万亿日元(约合202亿美元)用于增长投资,目标是将全球门店网络扩大14%,达到约10万家。
As of the end of August, 7-Eleven had about 87,000 stores in 19 countries and territories. Under its medium-term strategy through fiscal 2030, Seven & i plans to spend roughly 3.2 trillion yen ($20.2 billion) on growth investments worldwide and aims to expand its global store network by 14% to around 100,000 locations.
柒和伊控股公司总裁兼首席执行官史蒂夫·戴克斯于10月9日在东京接受记者采访。
Seven & i Holdings President and CEO Steve Dacus speaks to reporters in Tokyo on Oct. 9.
戴克斯还表示,他认为亚洲市场存在许多机会,但公司近期在新市场的开拓上进展艰难。7-Eleven于2021年进入印度,但到9月底,其所有31家门店均已关闭。此前,一家负责以特许经营方式运营这些门店的印度大型企业集团曾试图扩大网络,但由于当地零售商的激烈竞争,现有门店难以吸引顾客。
Dacus also said he sees many opportunities in Asia, but the company has recently struggled to make headway in new markets. In India, which 7-Eleven entered in 2021, all 31 stores were closed by the end of September. A major Indian conglomerate, which ran the stores under a licensing agreement, had expanded the network. But existing stores struggled to win customers due to fierce competition from local retailers.
重新制定亚洲战略是另一项紧迫任务,其中包括可能重返印度尼西亚这一受经济增长支撑的潜力市场。
Reworking its strategy in Asia is another urgent task, including a potential return to Indonesia, a promising market backed by economic growth.
为了在东欧站稳脚跟,7&i此前曾就收购波兰便利店运营商Zabka Group的股份进行过谈判,但由于双方未能就条款达成一致,谈判于7月底终止。Dacus表示,公司认为该交易无法实现股东价值最大化。
To gain a foothold in Eastern Europe, Seven & i had been in talks to buy a stake in Polish convenience store operator Zabka Group, but it abandoned the negotiations at the end of July after the two sides failed to agree on terms. Dacus said the company concluded the deal would not maximize shareholder value.
在北美,作为7&i海外业务的主要利润引擎,该地区贡献了公司一半以上的营业利润。目前,公司正在推进重组措施,包括关闭亏损门店。
In North America, the main profit engine of Seven & i's overseas business and a region that accounts for more than half its operating profit, the company is pushing ahead with restructuring measures, including closing unprofitable stores.
SEI新任首席执行官Leyva在消费品行业拥有超过20年的经验,曾任职于美国饮料巨头Keurig Dr Pepper。他表示,公司将通过严谨的投资来推动增长。
Leyva, the new CEO of SEI, who has more than 20 years of experience in the consumer goods industry, including at U.S. beverage giant Keurig Dr Pepper, said the company will drive growth through disciplined investment.
美国分公司采取的措施之一是增加自有品牌产品的种类。SEI计划到2030财年,将自有品牌销售额在2025财年的基础上翻一番。他指出,购买披萨和三明治等鲜食的顾客中,有三分之一是新客户,这显示出令人鼓舞的成果。
One of the steps the U.S. unit is taking is adding more private-label products to its lineup. SEI plans to roughly double private-label sales by fiscal 2030 from fiscal 2025 levels. One-third of its customers who buy fresh food such as pizza and sandwiches are new customers, he said, pointing to encouraging results.
在北美,公司计划到2030年新开1300家门店,并对超过7000家门店进行改造。
In North America, the company plans to open 1,300 new stores and remodel more than 7,000 locations by 2030.