班加罗尔，10月15日：Figma的首席财务官周四表示，随着公司加大AI投入，该设计软件公司是否能恢复到峰值毛利率水平尚不确定，但表示这些投资将有助于吸引用户，并更好地与OpenAI和Anthropic等实验室的先进工具竞争。
BENGALURU, Oct 15 : Figma's CFO said on Thursday it was uncertain if the design software firm would return to peak gross margin levels as it ramps up AI spending, but said the investments will help draw users and better compete with sophisticated tools from labs such as OpenAI and Anthropic.
该公司一直在大力投入AI功能，包括其Figma设计助手以及能够通过文本提示创建原型和网页应用的工具，这些功能推动了收入的稳步增长，但也对利润率造成了压力。
The company has been spending heavily on AI features, including its Figma design assistant and tools that can create prototypes and web applications using text prompts, which have helped drive a steady surge in revenue but weighed on margins.
“我们能否回到低90%的毛利率水平？我不知道。但这是我会高度关注的事情吗？不，”首席财务官Praveer Melwani在印度班加罗尔公司Config用户大会期间，在接受路透社全球市场论坛采访时如是说。
"Are we going to get back to the low-90s gross margin percentage? I don't know. But is that the thing I would be acutely focused on? No," CFO Praveer Melwani told the Reuters Global Markets Forum on the sidelines of the company's Config user conference in Bengaluru, India.
Figma的季度毛利润率在过去一年里已降至中80%的区间，而历史上曾高于90%。
Figma's quarterly gross profit margins have shrunk to the mid-80 per cent range over the past year, down from above 90 per cent historically.
该公司认为，即使以牺牲利润率为代价，推动AI采用也将有助于扩大其用户基础，因为日益强大的AI模型正威胁着颠覆对传统软件的需求。
The company is betting that boosting AI adoption, even at the cost of margins, will help expand its user base at a time when increasingly capable AI models threaten to disrupt demand for traditional software.
今年早些时候，Figma将其平台上的AI积分定价模式改为基于使用量的计费方式，并表示这一变现努力将有助于在未来几个季度实现更强劲的盈利。
Earlier this year, Figma moved to a usage-based pricing model for AI credits on its platform, and has said the monetization effort will help deliver stronger earnings in the upcoming quarters.
然而，投资者一直在审视科技公司利润率下降和自由现金流的情况，以评估其在昂贵AI投资上的回报。这些担忧加上对AI驱动的颠覆的忧虑，导致Figma的股价今年已下跌约43%。
Investors, however, have been scrutinizing shrinking margins and free cash flow at tech companies as they assess the returns on costly AI bets. Those concerns, coupled with worries over AI-driven disruptions, have dragged Figma's stock down about 43 per cent this year.
Melwani表示：“如果这意味着我们能够服务于更大的总可触及市场，我愿意像去年一样承受利润率的冲击。”
"I would be willing to take the hit on margin the same way that we did over the last year if it means that we're able to serve a much larger total addressable market," Melwani said.
“我们认为对我们有利的事情，并不总是投资者所期望的……我们知道我们将能够在合适的时候制定正确的定价。”
"What may be good for us may not always be what an investor is looking for... We know we're going to have the ability to take price at the right point."
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