甲骨文在AI World上宣布推出Media Fabric，这是一个整合其自有AI视频和图像模型、AI制作套件以及直播网络的平台。该平台让品牌能够制作同一广告的多个版本。甲骨文表示，该平台将在12个月内推出。
Oracle announced Media Fabric at AI World, a platform that combines its own AI video and image models, an AI production suite and a live-streaming network. It lets brands make many versions of one ad. Oracle says it will be available within 12 months.
甲骨文宣布推出Media Fabric，这是一个利用AI帮助媒体公司、流媒体服务和品牌制作并流式传输视频的平台。该公司周二在拉斯维加斯举办的AI World活动上揭晓了该平台。甲骨文计划在12个月内发布该平台。
Oracle has announced Media Fabric, a platform that uses AI to help media firms, streaming services and brands make video and stream it. The company unveiled it on Tuesday at its AI World event in Las Vegas. Oracle plans to release it within 12 months.
“创作内容并将其传递给观众曾是两个独立的流程，”甲骨文首席执行官克莱·马古伊尔克表示。“通过Oracle Media Fabric，我们将内容创作与流媒体整合在一起，在整个制作和分发工作流中使用AI。”该平台包括甲骨文自有的用于制作和编辑视频及图像的AI模型。这些模型位于名为Creative Studio的工具内。它还可以根据成本、安全性和版权风险，为每个任务选择其他公司的模型。
“Creating content and delivering it to viewers were separate processes,” said Oracle chief executive Clay Magouyrk. “With Oracle Media Fabric, we’re bringing content creation and streaming together, using AI across the entire production and distribution workflow.”The platform includes Oracle’s own AI models for making and editing video and images. They sit inside a tool called Creative Studio. It can also pick models from other firms for each task, based on cost, security and copyright risk.
第三部分Oracle Video Edge用于流式传输重大直播活动。它利用实时数据将每个观众引导至最佳服务器，使流媒体启动迅速，并在高峰期保持流畅。
A third part, Oracle Video Edge, streams big live events. It uses live data to send each viewer to the best server, so streams start fast and stay smooth when crowds peak.
品牌可以将一则广告转化为符合其自身规则的多个版本，而广播公司可以针对不同观众定制节目。甲骨文表示，它拥有保护客户作品的保障措施，并可降低AI输出抄袭他人作品的风险。此类担忧促使字节跳动在8月就其AI视频工具与好莱坞达成协议。
Brands can turn one advert into many versions that follow their own rules, and broadcasters can tailor shows to different viewers. Oracle says it has safeguards to protect customers’ work and to cut the risk that AI output copies someone else’s. Such worries pushed ByteDance into a pact with Hollywood over its AI video tool in August.
甲骨文表示，Media Fabric为各种规模的创作者提供了曾经只有最大流媒体平台才能使用的工具。例如，Netflix已经使用生成式AI帮助观众寻找节目。
Oracle says Media Fabric gives creators of all sizes tools once used only by the biggest streaming platforms. Netflix, for one, already uses generative AI to help viewers find shows.
此次发布是本周AI World上推出的多项内容之一，其中包括提供Cerebras AI计算机的协议以及一项10亿美元的合作伙伴基金。
The launch is one of several at AI World this week, including a deal to offer Cerebras AI computers and a $1B fund for partners.