随着越来越多用户使用应用程序中的AI功能，销售这些应用的公司不得不在运行它们的服务器上投入更多资金，这可能会压缩其利润空间。
The more people use AI features in apps, the more the companies selling those apps have to spend on servers to run them, potentially squeezing their profit margins.
但一些公司已找到控制成本的方法。例如，微软旗下的领英表示，即使过去一年其AI驱动的招聘助手使用量稳步增长，该公司仍使运行该工具的成本保持平稳。该工具利用大语言模型为招聘人员自动化候选人搜索和联络工作。
But some firms have found ways to keep costs in check. For instance, Microsoft-owned LinkedIn says it has flattened the cost of running its AI-powered Hiring Assistant, which uses large language models to automate candidate search and outreach for recruiters, even as usage of the tool has steadily increased in the past year.