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NBC环球、MIT Investment参投印度微短剧公司8000万美元融资轮NBCUniversal, MIT Investment join Indian microdrama firm's $80 million funding round

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2016年4月2日,印度孟买,通勤者在郊区列车上看手机视频。路透社/Shailesh Andrade/资料图片Commuters watch videos on their mobile phones as they travel in a suburban train in Mumbai, India, April 2, 2016. REUTERS/Shailesh Andrade/File Photo

印度EloElo集团周三表示,美国娱乐集团NBC环球和MIT Investment Co是其最新一轮8000万美元融资的投资方之一。EloElo集团是微短剧平台Story TV的母公司。

India's EloElo Group, the parent of microdrama platform Story TV, said on Wednesday that US entertainment group NBCUniversal and MIT Investment Co were among the investors backing its latest funding round of $80 million.

根据研究和咨询集团Omdia的数据,微短剧是全球增长最快的内容形式之一,到2026年底该行业将在全球产生140亿美元的收入。知情人士透露,此次融资对该初创公司的估值为5亿美元。公司表示,本轮融资由Hornbill Capital和NBC环球领投,MIT Investment Co、Play Ventures、Kalaari Capital、Waterbridge Ventures和Griffin Gaming Partners也参与了投资。

EloElo表示,将利用这笔资金制作新的原创内容,在国际上推出其微短剧,并进一步投资其自研的智能体AI创意套件Dolphin AI。公司称,包括本轮在内,EloElo迄今已累计筹集1.3亿美元资金。

Microdramas are one of the fastest-growing forms of content globally, and the industry will generate $14 billion in worldwide revenue by the end of 2026, according to research and advisory group Omdia The funding values the startup at $500 million, said a person with direct knowledge of the matter The round was led by Hornbill Capital and NBCUniversal, with MIT Investment Co, Play Ventures, Kalaari Capital, Waterbridge Ventures and Griffin Gaming Partners also participating, the company said EloElo said it would use the funds to make new original content, launch its microdramas internationally and invest further in Dolphin AI, its in-house agentic AI creative suite EloElo has raised $130 million in capital so far, including this round, the company said

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