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三星将大部分Galaxy S26系列机型的价格上调了100美元Samsung lifts prices across most of the Galaxy S26 range by $100

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三星在手机上市七个月后,将Galaxy S26、S26+和Ultra的价格上调了100美元,1TB版Ultra则上调了200美元,并将此归咎于内存短缺。正是这种短缺让三星的半导体部门在第一季度贡献了公司94%的利润,而其移动部门的营业利润则下降了约38%。

Samsung has added $100 to the Galaxy S26, S26+ and Ultra and $200 to the 1TB Ultra, seven months after the phones went on sale, blaming the memory shortage. The same shortage made Samsung’s semiconductor division 94% of company profit in the first quarter while its mobile division’s operating profit fell about 38%.

在美国市场,三星将Galaxy S26、S26+和Ultra的价格上调了100美元,1TB版Ultra上调了200美元。这些手机自3月份起开始销售。而导致价格上涨的内存的制造商恰恰也是三星。

Samsung has put $100 on the Galaxy S26, S26+ and Ultra in the United States, and $200 on the 1TB Ultra. The phones have been on sale since March. The company that makes the memory behind the increase is also Samsung.

据彭博社报道,这三款手机的起售价分别涨至1,000美元、1,200美元和1,400美元,顶配版Ultra则达到了2,000美元。韩国本土市场也出现了相当幅度的涨价。这是Ultra系列自2024年初以来的首次涨价。

The three now start at $1,000, $1,200 and $1,400, with the top Ultra at $2,000, as Bloomberg reported. South Korea saw comparable rises. It is the Ultra line’s first increase since early 2024.

最便宜的型号未受影响。S26 FE保持在700美元的价格不变,该机于8月发布时比上一代产品贵了50美元。折叠屏手机也幸免于难。

The cheapest model is untouched. The S26 FE stays at $700, where it launched in August at $50 above its predecessor. The foldables are also spared.

这使得售价1,900美元的Z Fold 8低于将于10月23日以1,999美元上市的苹果iPhone Duo。苹果几周前已经上调了iPhone 18 Pro系列的价格,Pixel 11也是如此。

That leaves the $1,900 Z Fold 8 below Apple’s iPhone Duo, which arrives on 23 October at $1,999. Apple raised the iPhone 18 Pro line weeks ago, and the Pixel 11 too.

三星在这场供需中扮演着双重角色。在DRAM合约价三个月内上涨44%的推动下,三星第二季度的营业利润暴增19倍,达到89.4万亿韩元。

Samsung sits on both sides of this. Its operating profit jumped 19-fold to 89.4 trillion won in the second quarter, on DRAM contract prices up 44% in three months.

手机部门的日子则不好过。在第一季度,半导体业务创造了公司94%的利润,而移动业务的营业利润则下降了约38%。

The phone division is not enjoying it. In the first quarter the semiconductor business produced 94% of company profit, while mobile’s operating profit fell about 38%.

根据季度合约,三星的内存部门将移动DRAM的价格几乎翻倍,每12GB单元约达70美元。RAM价格在一年内飙升了六倍,从每GB 2.80美元涨至12美元。

Samsung’s memory arm nearly doubled mobile DRAM to around $70 per 12GB unit, on quarterly contracts. RAM prices surged sixfold in a year, from $2.80 a gigabyte to $12.

该公司在内部发出警告称,2026年可能会给其移动部门带来有史以来的首次年度亏损。本周的涨价正是这种困境在货架上的真实写照。

The company warned internally that 2026 could bring its mobile division’s first annual loss. This week’s increase is what that looks like on a shelf.

欧洲市场目前受到的冲击较小。S26在英国发布时的售价为879英镑,比S25贵了约20英镑,而美国则迎来了100美元的涨幅。三星售价更高的平板电脑将于下周在欧洲上市,售价为1,299欧元。

Europe has absorbed less of it so far. The S26 launched in Britain at £879, about £20 above the S25, against a $100 jump in America. Samsung’s more expensive tablets reach European shops next week at EUR 1,299.

关于这些手机的价格,欧洲市场尚未有任何官方涨价公告。不过,一家希腊科技网站曾在6月份报道称价格可能会上涨100至200欧元,不过这一消息并未在其他渠道得到证实。

No European increase has been announced for the phones. A Greek technology site reported in June that rises of EUR 100 to EUR 200 were coming, which we have not confirmed elsewhere.

自夏季以来,英国零售业就一直在发出警告:Currys公司曾向投资者表示,预计今年晚些时候会出现成本价格上涨以及产品供应不足的问题。

British retail has been warning since the summer. Currys told investors to expect cost price inflation and availability problems later in the year.

整个行业的趋势都是一致的:苹果(Apple)、谷歌(Google)和三星(Samsung)都在最近一个季度内上调了手机价格,理由仅仅是内存供应紧张。Omdia公司预计,在内存供应问题解决后,手机价格仍会维持在高位。

The pattern across the industry is consistent. Apple, Google and Samsung have all put up phone prices within a quarter, citing nothing but memory. Omdia expects those prices to stay high after the shortage ends.

不同之处在于时间点——产品的初始定价(即上市时的价格)是对新产品的一种评估;而这次的价格调整则是针对已经上市销售的产品进行的。

What is different here is the timing. A launch price is a judgement about a new product. This is a judgement about one that is already on sale.