苹果公司于周二（10月13日）推出了多款新智能家居产品，其中包括一款名为HomeView的类似iPad的设备。该公司希望其经过AI升级的Siri虚拟助手能够帮助其在竞争激烈的智能家居市场中获得更大份额。
Apple launched several new smart home products on Tuesday, October 13, including a new iPad-like device called HomeView. The company hopes its AI-upgraded Siri virtual assistant will help it gain a bigger share of the competitive smart home market.
苹果公司的新款HomeView设备售价为299美元，将于下个月开始发货。该设备旨在帮助人们控制家中连接的设备。HomeView配备7英寸显示屏和人脸识别技术。据路透社报道，它可以帮助用户管理智能家居产品，如视频门铃、恒温器和智能门锁。苹果HomeView的功能与AI Siri苹果希望其AI驱动的Siri助手不仅能响应基本语音命令。
Apple's new HomeView device is priced at $299 and will begin shipping next month. It is designed to help people control connected devices around their homes. HomeView comes with a 7-inch display and face recognition technology. It can help users manage smart home products such as video doorbells, thermostats and smart locks, according to Reuters. Apple HomeView features and AI SiriApple wants its AI-powered Siri assistant to do more than respond to basic voice commands.
该公司希望Siri能够通过连接设备帮助人们更轻松地管理日常家务。路透社报道称，苹果一直在努力扩大其在联网家居市场的影响力，已有约十年时间，但其产品在与亚马逊和谷歌等竞争对手的竞争中尚未取得重大成功。苹果 vs 亚马逊和谷歌苹果的新设备将与亚马逊的Echo系列智能音箱和谷歌的Google Home设备竞争。
The company hopes Siri will help people manage everyday household tasks more easily through connected devices. Apple has been trying to expand its presence in the connected home market for around a decade, but its products have not achieved major success against rivals such as Amazon and Google, Reuters reported. Apple vs Amazon and GoogleApple's new device will compete with Amazon's Echo range of smart speakers and Google Home devices.
亚马逊也在其Ring视频门铃上投入了大量资金。随着公司为其设备配备更新的AI功能，竞争正变得日益激烈。
Amazon has also invested heavily in its Ring video doorbells. The competition is becoming stronger as companies upgrade their devices with newer AI features.
亚马逊Prime退款更新：谁能获得最高200美元，何时会收到付款？AI功能与智能家居增长PP Forsight的分析师 Paolo Pescatore 表示，苹果需要证明其AI技术能够提供超越简单语音命令的实际价值。他表示，AI应让日常家务变得更简单，并使智能家居设备更智能。
Amazon Prime refund update: Who gets up to $200 and when will payments arrive?AI features and smart home growthPaolo Pescatore, an analyst at PP Foresight, said Apple needs to show that its AI technology can provide meaningful benefits beyond simple voice commands. He said AI should make everyday household tasks easier and make smart home devices more intelligent.
Pescatore 表示，苹果有机会，因为许多人已经在使用其产品。然而，他补充说，可靠性、信任度和易用性将决定消费者是否会接受这些新功能。
Pescatore said Apple has an opportunity because many people already use its products. However, he added that reliability, trust and ease of use will determine whether consumers adopt the new features.
路透社援引消息称，他警告说，仅靠AI可能无法说服家庭购买更多设备。路透社援引消息称，苹果在夏季期间，在谷歌的协助下，升级了Siri的功能。然而，分析师们仍不确定Siri的AI功能是否足够强大，能够说服消费者选择苹果的智能家居产品而非竞争对手的设备。路透社援引消息称，苹果在推出HomeView的同时，还宣布了对其HomePod智能音箱和Apple TV设备的更新。
He warned that AI alone may not convince households to buy more devices, according to Reuters. Apple upgraded Siri's capabilities during the summer with assistance from Google. However, analysts remain uncertain about whether Siri's AI features are strong enough to convince consumers to choose Apple's smart home products over competing devices, according to Reuters. Alongside HomeView, Apple announced updates to its HomePod smart speaker and Apple TV devices.
该公司正在扩大其智能家居产品线，以更有效地与亚马逊和谷歌竞争。路透社援引消息称，苹果与LG和施耐德电气合作。在视频演示中，苹果展示了HomeView可以挂在墙上或放在桌面上。演示还显示，Siri能够同时处理来自家庭多个成员的语音请求。路透社援引消息称，苹果表示，由于欧盟法规限制，其Siri AI功能在欧盟仍不可用，因此不会在欧盟销售HomeView。
The company is expanding its smart home offerings as it tries to compete more effectively with Amazon and Google. Apple partners with LG and Schneider ElectricDuring a video demonstration, Apple showed that HomeView could be hung on a wall or placed on a tabletop. The demonstration also showed Siri handling voice requests from multiple members of a family at the same time. Apple said it would not sell HomeView in the European Union because its Siri AI features remain unavailable there due to EU regulations.
这限制了该设备的初始市场覆盖范围。路透社援引消息称，分析师指出，苹果在智能家居市场面临两大问题：其一，其设备需要与不同公司制造的产品无缝协作；其二，Siri需要为用户提供更有用的回答。路透社援引消息称，Counterpoint研究主管莫希特·阿格拉瓦尔表示，目前消费者使用的许多智能音箱和家庭中枢都是低成本设备，无法在设备上直接运行AI。
This limits the device's initial market reach. Apple HomeView price and competitorsAnalysts have identified two major problems for Apple in the smart home market. Its devices need to work smoothly with products made by different companies, and Siri needs to provide more useful answers to users. Mohit Agrawal, research director at Counterpoint, said many smart speakers and home hubs currently used by consumers are low-cost devices that cannot run AI directly on the device.
他表示，这些产品可能已准备好被替换，这为苹果创造了机遇。路透社援引消息称，阿格拉瓦尔表示，亚马逊和谷歌仅最近才开始为各自的Alexa+和Gemini更新硬件。他表示，升级周期仍然开放，这为苹果争取寻求更高级智能家居设备的客户提供了机遇。路透社援引消息称，HomeView起售价为299美元，比亚马逊Echo Show 8（售价199.99美元）和谷歌Nest Hub（售价99.99美元）更贵。
He said these products could be ready for replacement, creating an opportunity for Apple, according to Reuters. Agrawal said Amazon and Google had only recently begun refreshing their hardware for Alexa+ and Gemini, respectively. He said the upgrade cycle was still open, giving Apple an opportunity to win customers looking for more advanced smart home devices. HomeView starts at $299, making it more expensive than Amazon's Echo Show 8, priced at $199.99, and Google's Nest Hub, priced at $99.99.
苹果需要说服客户，其功能和用户体验能够证明更高价格的合理性。苹果的 HomeView 发布为公司提供了另一个扩展智能家居业务的机会。然而，其成功将取决于 Siri 是否能够提供真正有用的人工智能功能、可靠地与连接设备协同工作，并说服消费者为其支付比亚马逊和谷歌竞争产品更高的价格。
Apple will need to convince customers that its features and user experience justify the higher price. Apple's HomeView launch gives the company another chance to expand its smart home business. However, its success will depend on whether Siri can offer genuinely useful AI features, work reliably with connected devices and convince consumers to pay more than they would for competing products from Amazon and Google.