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Z世代超越年长藏家成艺术市场最大买家:报告显示全球支出反弹Gen Z overtakes older collectors as art market spending rebounds globally

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根据Art Basel和UBS的最新市场洞察,Z世代高净值藏家已超越年长一代成为艺术市场最大的买家,其平均艺术品支出是年长藏家的两倍多,帮助推动全球销售额反弹至近600亿美元。

Gen Z high-net-worth collectors have overtaken older generations as the art market’s biggest spenders, with average fine art expenditure more than twice that of older collectors, helping drive a global sales rebound to nearly US$60 billion, according to the latest Art Basel and UBS market insights.

根据Art Basel和UBS发布的《2026年全球收藏调查》,中国内地和香港持续在全球艺术市场增长中发挥关键作用,推动了这一激增。

The surge came as mainland China and Hong Kong continued to play pivotal roles in the global art market’s growth, according to the Art Basel and UBS Survey of Global Collecting 2026, released earlier...