超过400家全球出版机构参与Google的新闻AI试点项目，公司周四表示。该计划向出版机构付费，以获取授权内容，用于实验性AI功能在Google News上的应用。其最新合作伙伴包括Axios、CNN、《金融时报》和福布斯。
More than 400 publications worldwide now take part in Google’s News AI pilot, the company said on Thursday. The programme pays publishers to license content for experimental AI features in Google News. Its newest partners include Axios, CNN, the Financial Times and Forbes.
“通过该授权计划，我们向参与的新闻出版机构支付内容的传输和使用费，以开发新的AI功能。”Google在一篇博客文章中表示，本地美国出版机构也已加入。他们包括查尔斯顿的《Charleston Post and Courier》、得克萨斯州的《Texas Tribune》、怀俄明州的Oil City News以及新闻集团Shaw Media。
“Through this licensing program, we pay participating news publications for the delivery and use of enhanced content to develop new AI features.”Google, in a blog post Local US publishers have joined too. They include the Post and Courier in Charleston, the Texas Tribune, Oil City News in Wyoming and the newspaper chain Shaw Media.
该试点项目于去年十二月启动，合作伙伴包括《华盛顿邮报》和《华盛顿观察者》。
The pilot launched last December with partners including The Washington Post and The Washington Examiner.
据Nieman Lab报道，授权内容用于AI生成的“故事预览”，以及发布在新闻机构Google News页面上的深度摘要。华盛顿邮报的一个例子显示，文本标注为AI生成，并注明“可能包含错误”。
What the content is used for Licensed articles feed AI-generated “story previews”, in-depth summaries on a publisher’s Google News page, Nieman Lab reported. A Washington Post example carries a note that the copy is AI-generated and “may include mistakes”.
另一个测试功能是音频简报，即Google News应用中的定制AI播客。用户可选择世界、游戏或体育等话题，简报会链接到其引用的相关文章。
Another test feature is an audio briefing, a custom AI podcast in the Google News app. Users pick topics such as World, Gaming or Sports, and the briefing links to the articles it cites.
Google拒绝透露交易条款。该试点项目不按内容为AI回答增加量付费，发言人向Nieman Lab表示。该付费模式属于另一项针对AI概览、AI模式和Gemini的独立计划。
Google declined to share the terms of the deals. The pilot does not pay by how much content adds to an AI answer, a spokesperson told Nieman Lab. That model belongs to a separate programme for AI Overviews, AI Mode and Gemini.
“随着人们的信息消费习惯在变化，我们希望确保所有规模的出版机构，包括本地新闻编辑部，都能应对这些变化。”Google发言人Brianna Puccini Duff对Nieman Lab表示。
“People’s information consumption habits are changing, and we want to make sure publishers of all sizes, local newsrooms included, can navigate these shifts.”Brianna Puccini Duff, Google spokesperson, to Nieman Lab CNN’s first deal under new owners The agreement is CNN’s first partnership since Paramount Skydance completed its takeover of Warner Bros Discovery, Reuters reported.
CNN在新所有者下达成首个协议 CNN的首个协议是在Paramount Skydance完成对Warner Bros Discovery收购后达成的，路透社报道称。CNN表示该协议符合其保护知识产权的战略。
CNN said the deal fits its strategy to protect its intellectual property.
“谷歌在生成式人工智能领域的创新彻底改变了人们获取信息与内容的方式，如今这些工具还将助力我们探索吸引并留住受众的新途径。”CNN高级副总裁萨姆·费利克斯对路透社说道。据路透社报道，这些合作协议的达成正值各大出版商加大力度，试图阻止人工智能公司未经许可便使用其内容的时期。
“Google’s innovation with generative AI has changed how people discover information and content, and now those tools will help us explore new ways to discover and engage audiences.”Sam Felix, CNN senior vice president, to Reuters The deals come as publishers step up efforts to stop AI companies using their content without permission, Reuters noted.
据《The Verge》报道，谷歌还调整了链接在其人工智能搜索结果中的呈现方式。谷歌表示，在“AI概览”及“AI模式”中，内嵌链接将更频繁地出现在搜索结果的靠前位置。此外，谷歌还在测试将链接置于部分搜索结果顶部的做法，并计划在结果末尾的链接旁添加图片缩略图。
Links move up in AI answers Google also changed how links appear in its AI search, The Verge reported. Inline links in AI Overviews and AI Mode will show “higher up in responses more frequently”, Google said. Google is also testing links at the top of some answers and adding image thumbnails to links at the end.