埃隆·马斯克的“飞行”Roadster 本月在空中跳跃翻滚，这一特技表演在全球范围内走红网络。但他更大的赌注在于改变特斯拉的盈利模式——整个汽车行业正争相追赶。
Elon Musk’s “flying” Roadster jumped and flipped through the air this month in a stunt that went viral around the world. But his bigger bet is on changing the way Tesla makes money—and the wider car industry is scrambling to catch up.
在这场表演五天后，马斯克透露特斯拉与其旗下的 SpaceX 正在探索合并，这可能加速他向自动驾驶领域的推进。该特技得益于 SpaceX 开发的压缩气体推进器。
Five days after the spectacle, made possible by compressed-gas thrusters developed by Musk’s SpaceX, he revealed the companies were exploring a merger that could accelerate his push into autonomous driving.
赌注不仅关乎技术竞赛。车企集团在应对日益激烈的中国竞争对手的同时，正寻求超越以车辆销售为中心的商业模式，转向也能从软件和 AI 驱动服务中获得经常性收入的模式。
At stake is more than a technological race. Car groups, already grappling with growing Chinese competition, are seeking to move beyond a business model centered on vehicle sales towards one that also generates recurring revenues from software and AI-powered services.