柏林,10月26日 —— 据媒体周一报道,大众汽车可能将目前用于中国市场车型的软件推广至其在欧洲的大众市场产品,此举恐将其美国合作伙伴Rivian边缘化。
BERLIN, Oct 26 - Volkswagen could roll out the software currently used in its cars for the Chinese market to its mass-market offering in Europe, according to a media report on Monday, in a move that threatens to sideline its US partner Rivian.
据《经理杂志》援引消息人士报道,大众汽车的“中国电子电气架构” —— 一个与中国电动汽车制造商小鹏合作为中国车型开发的系统 —— 可能成为集团核心品牌大众、斯柯达和Cupra未来车型的基础。
Volkswagen's 'China Electronic Architecture', a system developed for Chinese models in cooperation with local EV maker Xpeng, could form the basis for future cars from the group's core VW, Skoda and Cupra brands, Manager Magazin reported citing sources.
报道称,核心品牌首席执行官托马斯·舍费尔预计将于周二向管理层提交该提案。该提案将覆盖这三个品牌下一代车型的约四分之三,这些品牌正在欧洲加速推出电动汽车。大众汽车拒绝就该报道置评。
Core brand chief Thomas Schaefer is expected to present the proposal to management on Tuesday, the report said. It would cover around three quarters of next-generation models from the three brands, which are ramping up their EV offering in Europe. Volkswagen declined to comment on the report.
该公司迄今一直保持软件分离,将与小鹏共同开发的架构用于中国市场,同时与Rivian开发面向西方世界的独立技术,这项58亿美元的投资是首席执行官奥利弗·布鲁梅软件战略的核心。
The company has so far kept software separate, using the architecture co-developed with Xpeng for the Chinese market while developing a separate technology for the Western world with Rivian, in a $5.8 billion investment at the heart of CEO Oliver Blume's software strategy.
大众汽车在软件方面一直难以跟上步伐。集团复杂的产品阵容,从大众市场品牌到奥迪、保时捷等高端品牌,给规模化带来了困难,包括内部部门Cariad也面临挑战。
Volkswagen has struggled to keep pace on software. The group's complex model offering, from mass-market brands to high-end marques like Audi and Porsche, has posed difficulties to scaling, including at in-house unit Cariad.