英国竞争与市场管理局（CMA）已对Meta针对企业的商业条款展开调查。该机构将审查Meta是否通过对出版商和广告商施加剥削性条款来滥用其市场支配地位。这些条款可能允许Meta使用它们的内容，包括将其用于该公司的人工智能功能。
The UK’s Competition and Markets Authority (CMA) has opened an investigation into Meta’s commercial terms for businesses. It will examine whether Meta is abusing a dominant position by imposing exploitative terms on publishers and advertisers. The terms could let Meta use their content, including for its AI features.
英国竞争与市场管理局于周五根据《1998年竞争法》宣布了此案。该机构表示，这些条款可能允许Meta从使用其服务的企业和出版商的网站收集内容。随后，Meta可以在这些企业无法选择是否使用或如何使用该内容的情况下，将其用于构建自己的产品。
The CMA announced the case on Friday under the Competition Act 1998. It said the terms could let Meta collect content from the websites of businesses and publishers that use its services. Meta could then use that content to build its own products, without those businesses getting a choice on whether or how it is used.
英国竞争与市场管理局首席执行官莎拉·卡德尔表示：“数字平台在帮助英国企业接触全球数百万客户方面发挥着重要作用。但是，当一家公司占据支配地位时，它绝不能利用这种地位强加不公平的条款。”
“Digital platforms play an important role in helping UK businesses reach millions of customers around the world. But where a company holds a dominant position, it must not use that position to impose unfair terms,” said Sarah Cardell, the CMA’s chief executive.
该监管机构表示，这些条款可能相当于对数千家英国企业非法施加了不公平的交易条件。该机构是在接到包括新闻媒体协会和开放网络运动在内的多个组织提出的关切后采取行动的。
The watchdog said the terms could amount to an unlawful imposition of unfair trading conditions on thousands of UK businesses. It acted on concerns from groups including the News Media Association and the Movement for an Open Web.
条款暂缓 Meta最初计划于10月30日引入新条款。在与英国竞争与市场管理局进行会谈后，该公司随后将其推迟至11月20日。英国竞争与市场管理局表示，Meta已于10月28日暂停了该条款的推出，直至其与行业组织进行磋商。
Terms on hold Meta first planned to bring in the new terms on 30 October. It then pushed them back to 20 November, after talks with the CMA. On 28 October, it paused the rollout until it has consulted industry groups, the CMA said.
调查将首先确定Meta在英国相关市场是否具有支配地位。如果有，英国竞争与市场管理局随后将评估这些条款是否构成了对该地位的滥用。该监管机构表示，目前尚未就Meta是否违反法律做出任何决定。
The investigation will first decide whether Meta holds a dominant position in a relevant UK market. If it does, the CMA will then assess whether the terms abuse that position. No decision has been made on whether Meta broke the law, the regulator said.
据路透社萨姆·塔巴里蒂报道，Meta表示，调查“毫无根据”。
Meta said there were “no grounds” for an investigation, Sam Tabahriti reported for Reuters.
（注：原文此处无星号，此处按段落原文严格翻译）一名Meta发言人表示：“我们已经承诺，在不与出版商和其他利益相关者进行磋商的情况下，不会更改我们的条款。我们欢迎有机会向英国竞争与市场管理局解释我们的做法。”
“We’ve already committed not to change our terms without consulting publishers and other stakeholders. We welcome the opportunity to explain our approach to the CMA,” a Meta spokesperson said.
欧洲出版商纷纷回击 据法新社报道，欧洲出版商曾要求欧盟和英国监管机构在Meta的人工智能条款生效之前将其阻止。本周早些时候，在挪威，由于10家媒体机构辩称这些条款威胁到了它们对自身内容享有的权利，法院临时禁止Meta执行新条款。在法国，Meta在一场关于与新闻出版商谈判命令的上诉中败诉。
Publishers push back across Europe European publishers had asked EU and UK regulators to stop Meta’s AI terms before they took effect. In Norway, a court earlier in the week temporarily banned Meta from enforcing the new terms after 10 media outlets argued they threatened their rights to their content, Agence France-Presse reported. In France, Meta lost an appeal over orders to negotiate with news publishers.
另外，英国竞争与市场管理局正要求Meta提供有关其企业订阅服务Meta One的信息。英国小企业联合会此前曾对小企业在未支付订阅费用的情况下在Facebook和Instagram上发布外部链接一事提出关切。英国竞争与市场管理局尚未决定是否就此采取正式行动，且此事不属于此次新调查的范畴。
Separately, the CMA is asking Meta for information about Meta One, its business subscription service. The Federation of Small Businesses has raised concerns about small firms posting external links on Facebook and Instagram without paying for a subscription. The CMA has not decided whether to take formal action on that, and it sits outside the new investigation.
Meta尚未被根据英国新的数字市场制度指定具有战略市场地位，该制度赋予了英国竞争与市场管理局更广泛的权力。英国竞争与市场管理局董事会预计将于2027年春季审议关于该地位的下一阶段提议。
Meta has not been designated with strategic market status under the UK’s new digital markets regime, which gives the CMA wider powers. The CMA board is due to consider its next proposals for that status in spring 2027.