亚历山大·王表示，他在最近的Meta会议中难以集中注意力。他脑子里想着：发布关于公司热门新AI助手的新梗。"我就会想出一个梗，然后就会想'天哪，我得把这个发出去'"，王在最近接受播客主持人大卫·森拉的采访时说，并补充说他的同事们对他的帖子引发的热度"有些惊讶"。"这些帖子实际上对增长产生了影响"，他说，"这有点好笑。"
Alexandr Wang said he had trouble focusing during recent Meta meetings. On his mind: New memes to post about the company's popular new AI assistant. "I would just like think of a meme and I'd be like 'Oh God, I have to get this out,'" Wang said in a recent interview with podcaster David Senra, adding that his coworkers were "somewhat surprised" at the buzz his posts were generating. "It actually made an impact on growth," he said of the posts, "which is kind of hilarious."
关于Meta的首席AI官以及他那混乱的X动态，已经有很多讨论，这位29岁的年轻人在上面塞满了偶尔带点下流却总是充满离奇色彩的关于Muse的引用——Muse是Meta的个人AI助手，它让公司股价飙升，并重新定义了AI工具市场。但在与森拉的采访中，王表示，他经常即兴发布的帖子实际上服务于一个更广泛的目标——让Meta"再次变得酷"。"
Much has been said about Meta's chief AI officer and his chaotic X feed, which the 29-year-old has crammed with occasionally off-color yet invariably eccentric references to Muse, Meta's personal AI assistant that sent the company's stock soaring and redefined the market for AI tools. In his interview with Senra, though, Wang said that his often spur-of-the-moment posts served a broader goal — to make Meta "cool again."
尽管拥有像Instagram和Facebook这样的惊人文化软件，但历史上，Meta并不酷"，他说。"我记得互联网会奖励冒险。"Muse在9月8日上线后，仅10天就登上了苹果应用商店的榜首，超过了ChatGPT。Meta表示，Muse可以帮助用户进行研究、填写表格、在线购物、预订餐厅、找狗保姆，并连接邮件、日历、Spotify、Instagram和OpenTable等服务。
"Despite having like these incredible pieces of cultural software like Instagram and Facebook, historically, Meta was not cool," he said. "I remembered that the internet rewards risk." After launching on September 8, Muse shot to the top of Apple's app store 10 days later, surpassing ChatGPT. Meta says Muse can help users research, fill out forms, buy items online, book restaurant reservations, find a dog sitter, and connect with services such as email, calendars, Spotify, Instagram, and OpenTable.
该应用标志着Meta在AI技术上的首次成功突破，在此之前，其Llama和Spark大语言模型未能在已被OpenAI和Anthropic广泛使用的模型占据的细分市场中找到定位。有了Muse，Meta发现了一片尚未被充分开发的金矿——尽管来自OpenClaw和Instinct的竞争AI代理已经存在于硅谷圈子里。然而，Muse的优势在于它来自一家拥有数十亿已注册Instagram和Facebook用户的热门公司。
The app marked Meta's first successful breakthrough in AI tech, after its Llama and Spark LLM models failed to find niches already filled by widely used models from OpenAI and Anthropic. With Muse, Meta found a largely untapped gold mine — though competing AI agents from OpenClaw and Instinct already existed in Silicon Valley circles. Muse, however, had the advantage of coming from a popular company with several billion potential customers already signed up on Instagram and Facebook.
互联网对那些或许曾经很酷但如今已进入40岁的CEO们的刻板言论感到厌倦（马克·扎克伯格今年42岁），于是热烈欢迎一位在AI时代刚刚获得权力的年轻高管所带来的无限活力。"这真的很有趣，"王说。"当时我发了几条推文，根本没怎么想，就直接说了，‘算了，发吧。’”顺便说一下，Business Insider想了解你是如何使用个人AI代理的。请参与我们下方的调查！
And the internet, weary of staid pronouncements from CEOs who were perhaps once cool but are now entering their 40s (Mark Zuckerberg is 42), welcomed the boundless energy of a young executive newly endowed with power in the AI era. "It was a lot of fun," Wang said. "There were like a few tweets where I just didn't think that much about it and just said, 'Fuck it, post.'" Business Insider wants to know, by the way, how you're using personal AI agents. Take our survey below!