Reddit股价暴跌30%，原因是CEO将谷歌的人工智能驱动搜索功能归咎于该平台自然推荐流量的严重侵蚀。Reddit股价遭遇惨烈抛售，跌幅在25%至30%之间，CEO史蒂夫·赫夫曼直接将谷歌的人工智能驱动搜索功能归咎于自然推荐流量的严重侵蚀。
Reddit shares plummet 30% as ceo blames Google's AI-powered search features for a severe erosion of organic referral traffic across the platform Reddit shares suffered a brutal sell-off—plummeting between 25% and 30%—after CEO Steve Huffman squarely blamed Google’s AI-powered search features for a severe erosion of organic referral traffic.
尽管第三季度财务业绩强劲，Reddit在致股东信中披露，谷歌搜索推荐流量自10月起每周下降超过100万次访问。
Despite posting strong third-quarter financial results, Reddit revealed in a shareholder letter that Google search referrals have been dropping by more than 1 million visits per week through October.
流量挤压迫使Reddit将第四季度收入预期下调至低于华尔街预期，并在部分国际市场测试付费墙。
The traffic squeeze has forced Reddit to temper its fourth-quarter revenue outlook below Wall Street expectations and test walls in select international markets.
赫夫曼直接指责谷歌的AI摘要和AI搜索模式，称该技术直接在结果页面回答用户查询，而非将访客引导至下游。
Huffman pointed directly to Google's AI Overviews and AI search modes, stating that the technology answers user queries directly on the results page rather than sending visitors downstream.
“AI模式不带来流量。对我们不带来，据我所知对任何人也不带来。这只是谷歌运作方式的根本性转变，”赫夫曼对分析师和媒体表示。
"AI Mode does not drive traffic. Not for us, and not to anybody as far as I know. That's just a fundamental shift in how Google works," Huffman told analysts and media.
该策略旨在保护平台内容免受AI抓取，并大力转向直接的登录用户参与。
The strategy aims to protect platform content from AI scrapers and pivot heavily toward direct, logged-in user engagement.
然而，这场冲击波对更广泛的数字格局发出了鲜明警告：索引开放网络的AI系统，正日益剥夺为其提供内容的人类驱动平台的生存空间。
However, the shock wave serves as a stark warning across the broader digital landscape: the very AI systems indexing the open web are increasingly starving the human-driven platforms that feed them.