
这家德国豪华汽车制造商周五透露,2026年前九个月,保时捷的全球车辆交付量同比下降16%。中国市场的显著下滑严重拖累了其他地区的销售表现。
Porsche’s global vehicle deliveries fell 16% year-on-year in the first nine months of 2026, as a sharp decline in China compounded losses across its other sales regions, the German luxury carmaker said Friday.
在此期间,该大众集团旗下品牌共交付178,532辆汽车,而去年同期这一数字为212,509辆。
The Volkswagen Group brand delivered 178,532 vehicles in January-September, down from 212,509 a year earlier.
其中,中国市场交付量骤降33%,仅售出21,493辆,成为跌幅最大的地区。
Deliveries in China dropped 33% to 21,493 vehicles, the steepest regional decline.
保时捷表示当前市场环境极具挑战性,公司将继续把品牌的长远发展置于短期销售目标之上。
Porsche described market conditions as challenging, saying it continued to prioritize the brand’s long-term development over short-term sales targets.
北美地区仍是其最大市场,交付量达56,088辆,但同比减少了13%。
North America remained its largest market, with 56,088 deliveries, down 13%.
据分析,交付量下滑主要源于718系列车型的停产,以及去年同期Macan Electric车型的强劲销量基数。
Porsche mainly attributed the decline to the end of 718 production and strong Macan Electric deliveries a year earlier.
在德国本土市场,交付量下降7%至20,954辆;欧洲其他地区的销量也减少了11%,降至44,949辆。
Deliveries in Germany fell 7% to 20,954 vehicles, while sales in the rest of Europe dropped 11% to 44,949.
从具体车型来看,Cayenne依然是保时捷的销量冠军,交付量达59,586辆,仅微降2%。Macan车型紧随其后,交付量为51,025辆,同比减少了21%。
By model, the Cayenne remained Porsche's best-seller, with 59,586 deliveries, down 2% year on year. The Macan followed with 51,025 vehicles delivered, a decline of 21%.
值得关注的是,保时捷的标志性车型911跑车逆势上扬,交付量增长了12%,达到42,217辆,反映出市场对高性能限量版跑车的强劲需求。
The iconic 911 sports car bucked the downward trend, recording a 12% increase to 42,217 deliveries as demand for exclusive, high-performance variants remained strong.