
包括爱马仕和卡地亚在内的奢侈品牌在中国面临需求疲软,连富裕购物者也在削减高端消费,延续了更广泛的放缓趋势。
Luxury brands including Hermès and Cartier are seeing weaker demand in China as even affluent shoppers reduce high-end spending, extending a broader slowdown.
爱马仕和卡地亚等奢侈品零售商报告称,中国市场需求转弱,富裕客户与更多追求品牌的消费者一道,减少大额购物。分析师表示,这种撤退标志着已拖累该行业数个季度的放缓正在加深。
Luxury retailers including Hermès and Cartier are reporting softer demand in China as wealthy customers join more aspirational shoppers in pulling back on big-ticket purchases. Analysts say the retreat marks a deepening of a slowdown that has weighed on the sector for several quarters.
跟踪中国主要城市销售情况的零售分析师称,经济不确定性、房地产市场降温以及家庭消费更加谨慎,使得即便是富裕消费者在购买奢侈品时也变得更加挑剔。与往年相比,上海和北京旗舰店的客流量已有所减少。
Economic uncertainty, a cooling property market and more cautious household spending have made even affluent consumers more selective about luxury goods, according to retail analysts tracking sales across major Chinese cities. Store traffic has thinned at flagship boutiques in Shanghai and Beijing compared with previous years.
奢侈品集团正在调整策略以留住高净值客户,包括推出更小规模的系列和忠诚度激励措施,同时等待信心恢复。分析师预计,如果没有更广泛的经济反弹,中国奢侈品市场将在明年保持低迷。
Luxury groups are adjusting strategies to retain high-net-worth clients, including smaller collections and loyalty incentives, while they wait for confidence to recover. Analysts expect China's luxury market to stay subdued into next year without a broader economic rebound.